• Design and implement Silk-FAW communication strategies to cultivate the relationships with media, engage our target audience and boost the brand awareness
• Lead our PR area to write effective press releases by setting objectives and monitoring team members’ performances
• Build online communities and coordinate media events, cultivate and maintain relationships with journalists and influential professionals
• Use creative ideas to drive PR initiatives that’ll bring long-term success
• Coordinate internal teams to maximize brand consistency of the advertising efforts
• Promote and maintain a positive image of our company, while maximizing brand presence on various channels
• Develop strategic communications plans, which will enhance the business’s brand identity in the global market
• Keep increasing the brand awareness of external investors, partners and other stakeholders

• Bachelor’s Degree in Marketing, Communications, Journalism or relevant fields
• Proven work experiences in PR Dept. or as Head of PR
• Solid portfolio of successful PR campaigns
• Expertise in different social networks, with a focus on LinkedIn
• Creative abilities, excellent communication and presentation skills
• Ability to foster long-term relationships with key professionals
• Office (Word / PowerPoint / Excel) and Google Suite (Analytics / DataStudio)

• Clear capability of setting new goals and be focused on their achievement
• Flexibility and problem solving
• A fair and transparent attitude, which transmit trust to others
• Knowing how to listen and encourage the exchange of different points of view
• Promote initiatives for cultural integration even outside the workplace

Italia, Emilia Romagna (Reggio Emilia)